Niche card is fests' ace in the hole

Film Festivals: On spring fest circuit, usefulness takes precedence -- In an ever-more-crowded festival landscape, the big questions -- What is the focus? Who does it serve? And how well? -- become all the more important. Accordingly, we trained the spotlight on these 10 springtime fests primarily on the basis of their usefulness, either to the industry, to their audiences, or, ideally, both.

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Source: http://www.variety.com/article/VR1118031747?categoryid=3934&cs=1&cmpid=RSS|News|FestivalNews