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Tuesday, April 3, 2012
Charlize Theron's 'Kinky Sex Tape' Leaked Online
New mom Charlize Theron has stunned fans after filming a kinky 'sex tape' with two men decked out in bondage gear. The Oscar-winning actress donned a lacy night gown for the fake clip, which she ...
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Monday, April 2, 2012
Beyonce And Jay-Z's Blue Ivy Trademark: An Expert Explains
Couple likely 'trying to protect what they rightfully own or created,' family law expert tells MTV News.
By John Mitchell
<P><a href="/music/artist/knowles_beyonce/artist.jhtml">Beyoncé</a> and <a href="/music/artist/jay_z/artist.jhtml">Jay-Z</a> have filed an application with the U.S. Patent and Trademark Office to protect their month-old baby's name and reserve it for future use, MTV News has confirmed. The superstar couple reportedly sought the trademark to stop the use of Blue Ivy's name by others. </P><P> </P><P></p><div class="player-placeholder right" title="A Gift Buying Guide For Blue Ivy Carter" id="vid:725377.id:1676907" width="240" height="211"></div><p> </P><P> </P><P>It's a smart move, according to family law attorney and author <a href="http://www.vikkiziegler.com/" target="_blank">Vikki Ziegler</a>. "[Seeking the trademark] forestalls competitors from using the child's name and or third parties from attempting to sell the baby's name back to the couple," Ziegler told MTV News. "They are likely trying to protect what they rightfully own or created, shall we say, by trademarking Blue Ivy's name." </P><P> </P><P>The application to trademark Blue Ivy Carter's name, filed by BGK Trademark Holdings (Beyoncé's company) is currently pending but will likely be approved because, as the <a href="http://www.washingtonpost.com/blogs/reliable-source/post/blue-ivy-the-trademark-feds-move-fast-on-rights-to-beyonce-and-jay-zs-babys-name/2012/02/03/gIQAOTDGnQ_blog.html" target="_blank"><i>Washington Post</i></a> reports, parents are legally authorized to trademark the names of their minor children. </P><P> </P><P>"In essence, it's a trademark for a brand, and this brand is expected to be one hot commodity — just look at Blue Ivy's parents," Ziegler said. "Anyone else that tried to use the name after the trademark was approved could be sued and held liable for damages." </P><P> </P><P></p><div class="player-placeholder right" title="Beyonce Will Emerge As A Hollywood Celebrity Mother Brand" id="vid:724613.id:1676907" width="240" height="211"></div><p> </P><P> </P><P>While the Patent Office looks fondly on attempts to trademark the name of one's own child, attempts to do the same with the names of other people's kids are another story, as two designers learned when they sought — just days after Blue Ivy's birth — to trademark the baby's name for their own use. </P><P> </P><P>Applications from fashion designer Joseph Mbeh to patent "Blue Ivy Carter NYC" and by an unnamed designer to trademark "Blue Ivy Carter Glory IV" for a fragrance line were denied by the Patent Office, which noted in its decision that the name belonged to a "very famous infant" and consumers would wrongly assume that any products bearing the name had been approved by Beyoncé and Jay-Z. </P><P> </P><P>Ziegler noted that the trademark would "protect against others using the child's name as a brand of merchandise in the same marketplace," so it will not impact the "Blue Ivy" trademark held by a clothing boutique in Sturgeon Bay, Wisconsin. The store filed to trademark <i>its</i> name on January 19, 2011, a year before Queen B and Jay made the name famous. They received approval on August 23 — five days before <a href="/news/articles/1669849/beyonce-pregnant-vmas.jhtml">Beyoncé announced her pregnancy</a> at the MTV Video Music Awards. </P><P> </P><P><i>What do you think about Beyoncé and Jay-Z trademarking Blue Ivy's name? Let us know in the comments!</i></p>
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Titanic 'Still Sinks' In 3-D, James Cameron Confirms
'Jack still dies,' director says of the 3-D re-release which he says 'reinvents' the 1997 flick.
By Kevin P. Sullivan
James Cameron
Photo: MTV News
When "Titanic" hits the big screen again on April 4, the ship will be changing course and heading directly into the audience. Director James Cameron has been one of 3-D's biggest proponents for years now and has suggested in the past that any film is open for a three-dimensional makeover. It only makes sense, then, that he put his money where his mouth is and converted his own "Titanic."
Cameron spoke with MTV UK about the process and why the real reward of the re-release is the chance to see his blockbuster on the silver screen again after 15 years.
The director insisted that the movie remains as it was back in 1997, except for the added dimension. "It ends the same way. The ship still sinks. Jack still dies. Oops, I hope I didn't spoil it," he said.
As Cameron has said before, he believes that the 3-D element of the re-release plays a supporting role. He simply wants people to see "Titanic" as it was meant to be seen: in a theater. "I think the first thing you should think of, the most important thing, is that you're going to see it in a movie theater, which is really fundamentally different for anyone who is under a certain age. It hasn't been in a theater for 15 years, so people know it from video. But they haven't taken that ride where you commit to the three hours, and you're going to go on that emotional rollercoaster, and you're going to come out of the end of the movie in a certain mental, emotional state. It's very different."
That isn't the say that the 3-D doesn't add anything. Cameron sees the conversion as a way to reinterpret the experience. "The 3-D is a kind of way of doing that, a way of reinventing the film, and the 3-D does add something to the experience that was never there before, an immediacy, even an intimacy, which is interesting."
Luckily for Cameron, he had originally shot "Titanic" in a way that was conducive to a 3-D conversion. "Even though I wasn't shooting it as a 3-D movie 15 years ago, my particular style is to use wider lenses and to wrap the actors in the scenery," Cameron said. "Because the ship — I don't like to use the term that it was a character — but the environment was constantly informing what was happening, the elegance, the beauty of the ship, the gilt-edged luxury juxtaposed with steerage third class. All those themes are really manifested in the physicality of the ship. The style of seeing all of that when you convert it to 3-D, it just has this lucidity. You just feel like you're there."
Are you planning on seeing the 3-D re-release of "Titanic"? Leave your comment below!
Check out everything we've got on "Titanic."
For breaking news, celebrity columns, humor and more — updated around the clock — visit MTVMoviesBlog.com.
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Sunday, April 1, 2012
Crossover Appeal: The Pop Conference In New York
A weekend with a few hundred of the biggest geeks in the music world — journalists, critics, scholars, performers and fans — offers plenty of moments that blur the boundaries between genre and occupation.
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Jessica Alba Teams Up with Disney for A Poem Is… Series
Jessica Alba, Katie Holmes, Owen Wilson, Jennifer Garner and more lend their voices to Disney's A Poem Is… series to celebrate National Poetry Month this April.
And Mum look at me Rachael Leigh Cook
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